Making money on Facebook Gaming is always good, especially for those who dream of making a little money playing. However, you must always keep an eye on good practices and tips, to stand out from the crowd and conquer your space and audience. Find out how to make money on Facebook Gaming with streaming games.
How to create page and configure streaming
The first thing to do is to create a page for game videos; the tool is distinct from the traditional page tool, although it is managed in a similar way.
- Visit facebook.com;
- In “Page name”, type the name you want to use on the page;
- Under “Category”, keep the default “Game Video Maker”;
- Click “Continue”.
That done, the page is created.
Optionally, you can turn your personal profile into a page. But in doing so, you will lose direct interactions with other users.
You can stream to Facebook Gaming with Xsplit, one of the simplest software to use; OBS Studio, an open source program with many features, only more complex; and Streamlabs OBS, usually recommended by Facebook.
How to make money on Facebook Gaming
As with YouTube, Twitch and other services, Facebook Gaming monetization is reserved for platform partners, through its monetization rules.
The resource is closed to pages, which are evaluated and, if they are eligible, they will be allowed to earn money.
The basic requirements are:
- Have a minimum of 10,000 followers;
- Have at least 30,000 views on videos over 3 minutes in length,
for at least 1 minute.
There are also a series of policies on what cannot be done, such as static videos or with little movement, montages of text or images, controversial content (sexual, substance use, hate speech, illegal activities, etc.), where all may lead to reduced earnings or demonetization of the page.
In addition, the tips for making money on Facebook Gaming are basically the same for any other platform:
1. Take care of your visual identity
Pay close attention to the avatar (use a photo of yourself, people connect more with other people) and the background image, preferably original and that help you to identify it immediately. So, you don’t run the risk of being confused or forgotten.
2. Always publish new content
Channels that are not always up to date tend to be overlooked. Post new videos and perform frequent live streams. Preferably, with fixed day and time, to create the habit in the followers. Always meet deadlines so as not to disappoint fans.
3. Bet on popular games
Simple and complicated at the same time. If, on the one hand, betting on games with a large number of viewers allows you to absorb part of the audience from other channels, at the same time, this same audience may not be interested in “one more”. Less popular games can make your page a niche channel.
Therefore, this step is closely linked to the next step, which is …
4. Be original
Offering “more of the same” will only make you one more in the crowd. Always look for unique interactions and unusual ways of transmitting. This can be done either to differentiate between streamers from a very popular game, or to stand out by publishing less popular titles. In any case, it is necessary to “sell your fish” and use other social networks, in order to attract more audience to your page.
4. Show your face
Always try to show your face, to let the public know you and see your reactions. In some cases, wearing masks adds originality to the content, but it is a very risky step and only appeal to that if you really don’t want to show your face in public, but you will have to compensate in other ways.
5. Interact with your audience
Talk to viewers, answer questions, congratulate them on becoming page followers during broadcasts, publicly thank those who donate, create situations that encourage them to leave comments (pages with more interactions are more recommended). Do not play quietly or you will be a boring streamer.
But, don’t be repetitive and use an organic approach when asking viewers to spread the word with likes, comments and shares. If you are charismatic, you can turn your audience into a small army.
6. Play with other people
Playing alone is interesting to a certain extent and for specific types of games. The most popular ones, however, value teamwork. So it is important to create multiplayer broadcasts. Invite other streamers, using the classic “unity is strength”, to promote multiple channels at the same time. But it is also interesting to create actions to play with your followers and to strengthen engagement.